Governance

Mesa College Marketing Advisory Committee

2007-2008

Chair:

Lina Heil, Information Officer

Deans (2 representatives):

Jodi Corliss, Dean, Social/Behavioral Sciences and Multicultural Studies

Otto Lee, Dean, Business, Computer Studies and Technologies

Faculty (7 representatives; one from each School):

Kristan Clark, School of Humanities and Languages

Christine Althaus, DSPS

Gabriel Adona, Counseling

Classified (2 representatives):

Joyce Skaryak

Penny Hedgecoth

Student Services (3 representatives):

Joi Blake

Monica Romero

Nellie Dougherty

LRC/WEB (1 representative):

Steve Manczuk

Campus-Based Researcher (1 representative):

Susan Mun

Communication Services (3 representatives):

Lina Heil (Chair)

Carol Beilstein

Anabel Pulido

Community Marketing Professional (1 representative):

VACANT

Associated Students (1 representative):

VACANT

Purpose:

Develop, evaluate and recommend a consistent, integrated strategy to marketing the College, both internally and externally, by emphasizing its mission, values and academic programs.

Monitor implementation and recommend improvements to the marketing plan.

Review and recommend policies and procedures for Campus wide publications guidelines for marketing and promotion.

Support special projects as determined by the committee, the Communication Services Department and the President of Mesa College.

Research and evaluate best practices in collegiate marketing to support an effective marketing plan.

Meetings:

The committee will meet no less than once per month at a regularly scheduled time.

Membership:

Chair (1): Information Officer

Administrative:  2 Representatives

Faculty: 7 representatives (1 from each School - Busines; Social Sciences; Humanities; LRC; Math & Sciences; Health Sciences; Health Ed/Athletics)

LRC/WEB: 1 Webmaster

Student Services: 3 Representatives

Classified: 2 Representatives

Communication Services: 3 Representatives

Community Marketing Professional: 1 Representative

Campus-Based Researcher: 1 Representative

AS Student Member: 1 Representative

Reporting Relationships: Committee reports to Executive Staff

Original: 2007

Revised: 9/07